Today is a new day. Last night, we premiered our first-ever brand video at a party in the Ballroom of our wonderful home here at the Leftbank Project. The FMYI team was joined by over 100 customers, vendors, friends, family, neighbors, and people watching the online stream of the event. We were also pleased to have local leaders including Democratic Candidate for Oregon Governor Bill Bradbury, Portland City Commissioner Dan Saltzman, and Metro Councilor Rex Burkholder participate in the festivities.
Highlights of the evening included six announcements in line with our commitment to a triple bottom line strategy of people, planet and profit.
1. FMYI turned six on January 28th.
2. 400% growth in usage in 2009.
3. Revenue in 2009 more than doubled.
4. Doubled our team adding positions in Portland, Orlando, and New Orleans.
5. FMYI named a City of Portland Climate Champion.
6. “A New Day” video.
We’ve dreamed of doing something like this for years. “A New Day” is a brand video about the heart and soul of FMYI. It tells the story of who we are as a company and what we aspire to provide our customers. It’s about a new way of working to get a job done, online, in a social and sustainable way.
As a celebration of change agents and what we’re all about, the video is the cornerstone of our marketing efforts in 2010 and beyond. There’ll be more videos to come such as funny stories showcasing “stop working,“ product tours, podcasts, case studies and other exciting activities promoting change agents and how they’re their using FMYI to make a difference in the world.
Here’s a toast and a big thank you to the FMYI community and a special shout out to the cinematography and editing talents of Ben Garvey for helping us create a video that celebrates the “soul glow” of FMYI.
Onward and upward,